It’s that time of year again… Beanie season is here!
We are so excited to introduce the brand-new 2026 Mark Hughes Foundation beanies!
This year we’re bringing you our boldest colour yet… the Watermelon Crush Beanie – Featuring a soft blush cuff and fluffy faux-fur pom pom, it pairs perfectly with our Live for Liv scarf. Bright, fun and meaningful, it’s designed to stand out this winter.
For those who love a more classic look, our Khaki Combo Beanie combines earthy khaki and warm neutral tones for a timeless winter style that goes with everything.
Every year, we aim to create designs that not only keep you warm, but also help spark conversations, raise awareness and bring our community together. Because our beanies are so much more than winter warmers — they’re symbols of hope for those impacted by brain cancer.
Every beanie sold helps support brain cancer research, patient care and families doing it tough today, while giving hope for a better future tomorrow.
🗓 ON SALE MAY 27
Shop online via the MHF SHOP or grab yours in-store at:
Lowes stores Australia-wide
Participating IGA stores across NSW, QLD & ACT
Selected Woolworths stores in NSW & QLD
You can check your nearest store here!





